by Jane Espi | Jul 1, 2026 | Uncategorized
As recruitment marketing and employer branding continue to grow more nuanced, Morgan Smith, a strategic marketing leader and former employment brand builder at Caterpillar shares why companies need to look past frantic, top-of-funnel hiring fixes and instead diagnose...
by jaimee@marlettemarketing.com | Mar 30, 2026 | Uncategorized
Employer Branding expert Ally Brown shares key differences between culture and brand and shares actionable advice for showcasing what it’s like to work for your company. Culture is the internal “personality” (how work gets done) and Brand is...
by jaimee@marlettemarketing.com | Feb 16, 2026 | Uncategorized
Organizations often talk about culture, but few know how to show it in a way that builds trust with candidates, employees, and customers. In this episode, content strategist Chris Le’cand-Harwood joins co-hosts of The Culture Profit Crista and Matt Vance to explore...
by jaimee@marlettemarketing.com | Mar 3, 2025 | Uncategorized
Ever feel like you’re good at your job, but terrified to talk about it online? You’re not alone! Branding expert, Britta Blanski, dropped some serious knowledge bombs about why it’s so important for employees to share their experiences...
by jaimee@marlettemarketing.com | Sep 4, 2024 | Uncategorized
Employer branding has become increasingly important in today’s competitive job market. Rob Cummings, a Global Employer Brand Specialist at DoiT, discusses what successful employer branding looks like and offers actionable insights for companies looking to...
